A tool to capture and articulate the goals and outcomes a team are striving to deliver.
Can include customer (end user) based outcomes as well as business and capability based outcomes.
Often harnesses and summarises the findings and learnings from other Discovery practices into a finite set of statements that can be publicly displayed for team and stakeholders to regularly reference.
Helps achieve alignment and focus across stakeholder groups and team members.
Helps focus on achieving measurable customer and business outcomes / impacts as opposed to purely outputs.
Provides a visual reminder to all on the current outcomes of focus and can be used to help with prioritisation / filtering of upcoming work items.